Main
Table of contents
Course content
1. Introduction to digital analytics: basic concepts and tools
2. Analytics problems
3. Where to view data on target audience
4. Quiz
5. Let's sum it up
6. Workshop
7. Homework
8. Screening test
Final
Quiz
Let's check that everything has been understood.
Start
What can you track with an analytics tool like SemRush?
What advertisements are used offline and how searches for them are changing
Nope. Be more careful.
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What advertisements are competitors using in the campaign and how are searches for them changing
Hooray! This is the correct answer.
0%
What advertisements do competitors use in mobile apps and how are searches for them changing
Nope. Be more careful.
0%
Next
Check
Find out the result
Where can I view data on the target audience?
Ask colleagues from Support
Yes, but this answer is not complete.
0%
View audience reports in metrics
Yes, but this answer is not complete.
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All of the above
Hooray! This is the correct answer.
0%
Next
Check
Find out the result
Which of the following analytics systems cannot track Facebook?
AppMetrica
Right! AppMetrica can track both advertising activity and what happens inside the application, but cannot track Facebook.
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Adjust
Nope. Adjust can track facebook cannot track all Yandex advertising capabilities.
0%
AppsFlyer
Nope. Adjust can't track what's happening inside the app.
0%
Next
Check
Find out the result
You should brush up on the material a little more. You can take the test again, or
continue the lesson.
Again!
Congratulations! The material was mastered perfectly!
Let's move on.
Again!