Personas in Luxury Sales: Tailoring Strategies for Elite Clients

welcome to
Creator of the course
Kais Badran

For store managers, deputy managers and executives

duration: 3-6 weeks

Transform sales strategies for luxury retail professionals through comprehensive training on customer personas, fostering expert identification and matching techniques that cater to the unique preferences of high-end clients.
Dealing with challenging people and situations.
Program
1: Introduction and Personas Approach
2: Skills for Visual Identification of Personas
3: Matching Persona to Product and Brand + Mid-Course Evaluation
4: Case study: Planning a Summer Vacation for a Family
5: Case study: "Show Me This" Scenario and Buying a Gift
6: Final Evaluation + Certification

How the training works

1
Learning a topic
Video lectures, workshops with case studies, and quizzes to consolidate knowledge
2
Finish tasks
Go at your own pace and receive feedback
3
Interact with a mentor
Consolidate knowledge and correct errors
4
Unlock a new lecture
After completing and reviewing all tasks in the current block

Course Diploma

Graduates receive a certificate of successful completion of the course "Leadership Transformative Strategies"